Travelodge CEO Steps Down Amid Hotel Sexual Assault Fallout
Travelodge CEO Steps Down Amid Hotel Sexual Assault Fallout
Major shake-up at Travelodge! CEO Jo Boydell resigns amidst controversy following a sexual assault incident where staff wrongly issued a key card. What does this mean for guest safety?
Travelodge chief executive Jo Boydell has stepped down from her role after 13 years with the group, the hotel chain announced. This significant change comes amid the widespread fallout from a sexual assault that occurred in a Maidenhead Travelodge hotel room in 2022, where staff mistakenly issued a key card to the victim's attacker.
The company has stated it is continuing to “overhaul its safety procedures” in response to the incident. In February, the attacker, Kyran Smith, was sentenced to an extensive seven-and-a-half-year prison term for the assault. Ms. Boydell had previously issued an apology to the victim in March, acknowledging the incident and stating that the company had implemented “immediate changes” to its door key policy.
Controversy further escalated when a planned meeting between Ms. Boydell and Members of Parliament to discuss hotel safety issues was cancelled. The victim, who cannot be named, expressed her shock at this cancellation, telling Good Morning Britain that a CEO has a responsibility to address such serious concerns and outline improvements. Ms. Boydell later apologized in interviews, expressing regret if the victim felt dismissed and admitting that “something went wrong” despite hotels having deadbolts on key card doors. She confirmed the company was genuinely sorry for its handling of the incident.
The high-profile nature of the case even drew attention from former Prime Minister Sir Keir Starmer, who urged Ms. Boydell to “seriously engage” with the government on the matter of hotel safety. Ms. Boydell will be succeeded by the company’s chief financial officer.