ICO Warns Parents: Treat Online Privacy Like Road Safety
ICO Warns Parents: Treat Online Privacy Like Road Safety
New ICO survey shows 75% of UK parents fear their child can’t navigate online privacy, with 35% saying kids would trade data for game rewards.
Three in four parents fear their child cannot make safe online privacy choices, according to new research by the Information Commissioner’s Office. About 35% of parents say their child would share personal information in exchange for game tokens or rewards.\n\nThe ICO's findings come as a reminder to treat online privacy with the same caution as road safety. Regulators say starting conversations early, modeling good privacy habits, and teaching children to review app permissions and privacy settings is essential. Parents are urged to arm themselves with practical steps and to involve schools and platforms in digital literacy.\n\nThe data highlights broader concerns about how young people share data in a world of rewards-based apps and social media. As digital landscapes evolve, families are encouraged to make privacy a daily habit, not an afterthought, with simple checks such as limiting data sharing, using strong passwords, and turning on parental controls where available.
