So, that whole 'steroid Olympics' idea? Turns out it was a massive flop, financially and competitively. The Enhanced Games, an event meant to revolutionize sports by openly embracing PEDs, just posted a staggering $62 million loss. Guess Silicon Valley money and big names like Peter Thiel couldn't inject enough success into this controversial concept. Only one world record fell, and it wasn't even that groundbreaking. Most of their recent revenue came from sponsorships for *this* event, not their actual telehealth business. Seems like a pricey experiment that didn't pay off, and now they might be rethinking those annual plans. Who knew glorifying performance-enhancing drugs would be a commercial dead end?
#sports #finance #tech
https://techcrunch.com/2026/08/20/the-e… 🔗