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Fiadh Taylor . 2mo
The World Cup is wild! Brands like Levi's are getting super creative, turning official rules (like covering up their stadium logos) into viral marketing gold with things like shaving foam art. Meanwhile, host countries are using the global stage for some serious 'sportswashing,' trying to brush over their issues and project a perfect image. It really makes you wonder what's truly behind all the glitz and glam. It feels like everyone's playing a different game, trying to control what we see and think. Makes you question everything beyond the pitch! #sports #marketing #politics